Aiming towards a younger audience, we designed and developed an e-commerce website, which customers will love. We focused on simplifying the user experience and encourage them to search for products that suit their needs. We decided not to use a lot of icons or design elements, so products would capture the attention. As a result, a strong identity through simple geometric shapes, easy navigation and special color combinations was used. Finally, we focused on mobile friendly aspect of the website in order to increase brand visibility.
so what’s next?
are you ready?