Sugar Atelier is the branded version of the well-known pastry shop “BABIS”.
Given that brands are winning the world now, we decided – in collaboration with the owner – to lead the business in the next page of its history, which is described by minimal lines, intense color palette, branded packaging and a new interior decoration that wins the impressions of visitors.
The logo is a combination of two words that express the pastry shop, while its writing is inspired by the flow of chocolate.
Undoubtedly one of the highlights of the city, not only due to the great visual change, but also because of the new taste approach.
Branding, Packaging, Content, Marketing, Branded Interior
January 9, 2021